The Vision

Updated August 11th, 2023.

**Sherry Collins (her / us), Jamaican Freedom Fighter and Founder, Editor, Writer, and Creative Innovator of The Pitch Fanzine media.**

Sherry Collins is The Pitch Fanzine.

I am a Jamaican Freedom Fighter.

I am a ganja farmer’s daughter from up country, in St. Ann, Jamaica.

I am a mediator.

I am a creative innovator.

I am a society changer.

I spent 7 years meeting with the advertising creative industry getting to know my audience better through The Pitch Fanzine platform, and Pitch magazine.

The Pitch Fanzine’s mission is to find inclusive super creative people, who would return home with me to uplift, inspire, and share knowledge with the Jamaican people, the Caribbean, and the world, creatively.

And save the planet.

Through our campaigns including #Assume Nothing and Is this racist though? our aim is for The Pitch Fanzine movement to become a catalyst for change.

We are on a creative journey and by being part of The Pitch Fanzine movement you have become knowledge revolutionaries.

We improve societies for the better through our creativity. I am starting with Jamaica, but others can use my methods as a blueprint to empower future creative communities.

I am showing new talent the methods I use to build The Pitch Fanzine movement and teaching them how they should move in the creative industries to achieve success.

It should never be about the money.

I am sharing with new brands that to be authentic they must first have a purpose that they truly believe in.

Mine is to Free Jamaica and free the world through the empowerment of the creative community.

I communicate through The Pitch Fanzine platform in my newsletters, in my inner voice, to my audience who reads me each week.

I am sharing my Life Lessons Learned while creating The Pitch Fanzine.

I know my audience and who I am speaking to because I’ve met most of you.

We’ve hung out together.

You have been watching me work.

I am sharing with you the future of working remotely through the machines we use to create our brands.

We will need to gather an audience of like-minded creative collaborators and share project ideas in the hope of creating work together, bringing our audience on our journeys.

Connecting worlds through shared activism inspired by our childhood experiences.

I am leaving my brand blueprint for future generations in my stories.

In my vision we are climbing a mountain with our creative community, problem solvers.

What greater problem to solve right now than the lack of diverse talent in our creative industries?

I am therefore leading The Pitch Fanzine movement to Jamaica, where I am from, a beautiful but troubled island full of original creative people.

My aim is for The Pitch Fanzine creative community to visit Jamaica yearly for Pitch Futures Creative Adventures, inspiring future talent in schools, connecting and creating with Jamaica, the Caribbean, and the world.

Travelling to Jamaica in honour of the Windrush generation and our ancestors who came before us.

Call her, Kenisha, the animated episodic short film, based on my childhood growing up in St. Ann, Jamaica, age 6 to 13, will be the project that will bring us to the island in 2030.

During the creation of the Kenisha project over the coming years, we will visit and collaborate with Jamaica’s animation and film industries while inspiring and offering insights to future creative talent through Pitch Futures, Pitch Our Stories, and Pitch TV.

We will collaborate remotely and in person on one hundred Free Jamaica and free the world projects with creative talent in Jamaica.

The Pitch Fanzine is a superbrand.

A superbrand is a person with a real purpose to create a better world.

Support is needed, in the first 6 to 10 years, from larger brands and mentors.

Superbrand founders should only look to partner with those who have similar values, and purpose, aiming for the same goal.

All Superbrands will need to put sustainability at the heart of what they do.

We do have everything that we need.

If brands are creating products to become wealthy, how much is wealthy?

And will they need to produce and sell vast amounts to achieve this?

Or can they still get wealthy by building inclusive, resilient, and sustainable brands like The Pitch Fanzine, with activism at the heart of what they do?

The Pitch Fanzine will grow organically through its newsletters, Pitch Super People, Pitch Super Kids, and in the future, Pitch Cinema.

The Pitch Fanzine is an original brand.

The Pitch Fanzine is sharing a new way for brands to market themselves to their audience and to collaborate.

Creating The Pitch Fanzine movement is in response to, and my protest at, the racism, sexism, classism, and more, that I faced during my 7 years of meeting with the advertising creative industry to find inclusive super creative people who would return home with me to Free Jamaica and free the world, creatively.

And save the planet.

We are in a knowledge revolution.

Time, to create our new futures.

Best wishes,

Sherry (her / us)

Sherry-Ann Collins

Kenisha

Sherry Collins

Jamaican Freedom Fighter

Fighting for the creative freedom of the Jamaican peopledem.™

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